Are you a blogger? Are you passionate about the e-commerce space? Do you have a strong opinion on the main challenges online shoppers face nowadays? Do you have any favourite online shop you would like to help in further improving its customer experience? If so, you’re at the right place!
The iPrice E-Commerce Blogging Competition is organized to encourage experienced or new bloggers to share great ideas on how to improve Malaysian online shopping space.
Blog your ideas and stand a chance to win RM750 prize money, trophy and a special e-badge for your blog. From the perspective of a special advisor to the CEO of your favourite e-commerce, your blog post should explain how your ideas will help improve the website’s shopping experience in a practical manner.
You could for example propose innovative strategies for their content marketing activities, new processes to improve the customer service or new design elements to improving the overall website navigation experience.
The winner will have the opportunity to present his or her ideas to the e-commerce senior management.
To join the competition, you are required to publish a blog post with the elaboration on the following points:
Pick an e-commerce shop of your choice
State issues potential issues they’re facing today
Propose strategies the e-commerce shop can undertake to solve the issue
For more information, please visit the official contest website.
The contest secrets are as follows:
Pick a local e-commerce shop. Choosing multinational companies like Zalora and Lazada might not be a wise decision due to them being more established companies with comfortable financial resources. Finding an issue will be like finding a needle in a haystack. Local e-commerce shops will have more weaknesses that can be developed into issues.
Get personal with the issues! If you have a hard time thinking what issues you can write about, start with thinking about what upsets you the most with e-commerce. It could be long delivery time, items delivered not the same as the one purchased and worries about the information security of your credit card. Think about it!
Out-of-the-box strategy. With only one prize, your strategy will have to be uniquely different compared to others. I can’t help you with this, if I could, I would probably join myself. =P